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San Francisco Event Will Teach You About Business Features of Zoho One
One of the ways you can empower your company is by using a single platform to run your business. Granted it is not easy finding a solution which has everything, but Zoho One has 40+ integrated business and productivity applications to make it happen. This includes Sales, Marketing, Support, Communication, Collaboration, Productivity, Finance, HR, and Business Process. This might seem a bit overwhelming, but Zoho does a great job providing free seminars which teach its users the in and out of Zoho One. The latest such event is taking place in San Francisco on October 15, 2019. The free educational seminar will teach you the basics of the Zoho One…
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Use These 10 Expert Tips to Improve Your Small Business
Small businesses should always be looking for ways to improve. You can step up your marketing strategy, your productivity or even your tech tools. If you’re looking for opportunities for improvement in your own small business, check out these suggestions from members of the online small business community. Recognize the Best B2SMB Brands For businesses that provide products or services to small businesses, the B2SMB Awards, hosted by the B2SMB Institute, is there to recognize your accomplishments. Submissions are now open. So you can learn more about the process or submit a business for consideration. Improve Productivity with Some Simple Hacks Getting enough done on a day-to-day basis can be…
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What is a Lateral Fishing Attack and How Can It Threaten Your Business?
Most business owners know what a phishing attack is. And this awareness has lowered the success rate of many phishing attacks. But hackers being hackers they have adapted and evolved with a new and growing type of account takeover attack. It is called lateral phishing. What is Lateral Phishing? Regular phishing attacks generally send an email from an account designed to look like a legitimate business. With more people aware of this scheme, it is getting harder to fool people. Hackers have found a workaround to this problem by first taking control of an account in an organization. Once they are successful, they leverage this account to launch the attacks.…
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How My Side Hustle Helped People Live Their Best Work Life
One founder’s tale of trading C-suites for self-improvement. September 7, 2019 8 min read Opinions expressed by Entrepreneur contributors are their own. I always had a dual life. As an executive working in tech and venture capital for more than a decade, I managed teams and helped companies like Airtable and Glossier find the talent needed to grow from 10-person startups to organizations with more than 500 employees. I talked to founders every single day, helping them find solutions to big problems. While deeply rewarding, it is a high-pressure, high-stress industry and I, like many others in the fast-paced corporate world, needed an outlet to stay balanced in order to…
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Girish Mathrubootham of Freshworks: Automate What’s Automatable, But Not at the Expense of the Customer Experience
[embedded content] Now that Labor Day is in the rear view mirror, the Fall conference season has already swung into full speed. For example, this week was Freshwork’s Refresh Conference… in Las Vegas. While checking out the conference, I had the opportunity to spend some time with Freshworks’ CEO and founder Girish Mathrubootham. He discusses why he sees himself more as a support guy who became a CEO than as a CEO who does email support, why automation should never compromise customer experience, and why he’s willing to give employees the time and opportunity to “find themselves” and their role in the company. And he also talks about hosting a…
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This Entrepreneur Is Helping Save Lives With His Video Games
Jessica Abo sits down with the founder and CEO of Level Ex to discuss how the video game studio is working with doctors to save lives. September 6, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. If you ask Sam Glassenberg how his company, Level Ex, came to be, the founder and CEO will admit it was an accident. “I’ve spent my entire career in the video games industry, but I come from a line of doctors and my grandfather, parents, wife, everybody’s doctors. I’m the black sheep who never went to medical school,” he told Jessica Abo at the Social Innovation Summit in Los Angeles. “Back in 2012, my…
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6 Steps to Turn Your Side Hustle Into a Small Business
Starting a business can feel overwhelming, but these steps break it down into a manageable process that will transform your dream into a reality. September 6, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. The dream of being your own boss is a driving factor for many when it comes to striking out on their own, but the idea of starting a business from scratch without a safety net (financial or skill-wise) can prove overwhelming. The gig economy, which encompasses more than one-third of U.S. workers according to a Gallup report, has, however, helped mainstream this concept of embracing the unknown and pursuing one’s passion on…
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New Skype Features Improve Workflow for Small Businesses
Work has evolved to mean anywhere and anytime, and this is made possible because of digital technology. And platforms like Skype are adding more features to the collaborative and communications process to increase productivity. A little over two months ago Skype added screen sharing, call recording, and subtitles on mobile devices. This time around the new features will allow you to draft messages, bookmark messages, preview media and files before sending, along with a new approach to display multiple photos or videos. As more businesses allow their employees to work remotely and hire freelancers, these features will improve the overall workflow. For small businesses that are increasingly reliant on these…
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Meet the Company That's Changing the At-Home Dental Industry
With byte, you can get whiter, straighter teeth without spending a fortune. September 6, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. If you’re like most Americans, you probably feel a little self-conscious about your smile. And, while the market is saturated with all sorts of products claiming to turn your teeth into the pearly whites of a Hollywood A-lister, too many cost a fortune, take too long, or simply fall flat on their promises. Byte is…
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The Dark Side of Family Business
About Small Business Trends Founded in 2003, Small Business Trends is an award-winning online publication for small business owners, entrepreneurs and the people who interact with them. It is one of the most popular independent small business publications on the web. Together with hundreds of expert contributors, Small Business Trends brings you the news, advice and resources you need. “Small business success… delivered daily.” Source: New feed 2




























